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Letter Campaigns

Express Press HVAC Marketing specializes in printing custom-made, personalized direct mail letters that produce high response rates with a low cost per lead. For instance, for a tune-up campaign, you can vary the cost of your tune-up depending on the offer, the city your customer lives in, the date, phone number, etc.

We produce custom direct mail letters that, with our vast Variable Data Printing capabilities, merge data from a highly targeted list based on your best demographic. To complete your campaign, the envelopes will be just as personal. You can choose to use handwritten fonts, print the customer’s name and address directly and use the postage that stays within your budget and time constraints.

We offer:

  • Custom direct mail letters aimed at your target audience with all information from your mailing list

  • Your letters can include photos, logos, any graphics. They can range from 1 color to 4-color plus spot

  • Handwritten fonts for more personalization or a team that will personally hand-write your envelopes

  • Your direct mail is your direct mail. There is no indication that the job was done by us, we do not market our business at your expense

  • We will insert other materials with your letters to enhance your message

  • You will receive a PDF proof of your merged letter and envelope with every order

  • We also provide fulfillment services such as inserting various promotional items with your letters, application of post-it notes and much, much more!

When done correctly, direct mail continues to be one of the most affordable and effective marketing tools to promote your services.

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